Harris Media

Harris Media in Politico Article: The 2012 Tech Primary

“As GOP presidential contenders stump for votes from Iowa to New Hampshire to South Carolina, Google, Facebook and Twitter are in a race of their own — for millions of dollars in political ads.

The tech giants are offering candidates new ways to advertise — Mitt Romney has spots on YouTube and Rick Perry’s Facebook ads target Christian college kids in South Carolina — and hiring political consultants, sponsoring debates and poaching from each other’s ad sales teams to jockey for the top spot in political social media circles.

Last week, Perry’s campaign launched a new ad targeting students at Furman University, a Baptist college in South Carolina, according to Vincent Harris of Harris Media, who manages Perry’s digital strategy.”

Read the FULL article on Politico.com