Gingrich Steers Online Money into Tennessee and Oklahoma
The Newt Gingrich campaign shifted its online advertising away from his homestate of Georgia yesterday to focus on Tennessee and Oklahoma. Meanwhile, pro-Gingrich Super PAC Winning Our Future bought around $190,000 in online ads recently, aimed at voters in Super Tuesday primary states including Oklahoma, Ohio, Tennessee, Georgia, Virginia, North Dakota, Massachusetts, and Alaska. The group has spent millions online since January to slam Mitt Romney and help Gingrich.
On this important primary day, GOP presidential candidates and their Super PAC proxies are pointing web ads at voters reminding them who to vote for, and in some cases where to vote.
“We are running an aggressive online effort today including paid online ads in Tennessee and Oklahoma on Google and Facebook,” said Vincent Harris, digital consultant for the Gingrich campaign. “We were running ads in Georgia but shifted resources as of yesterday into Tennessee and Oklahoma,” he added. Gingrich has emphasized winning Georgia, which he represented in Congress and has the most delegates of any of today’s primary states.
The former House Speaker’s team also features a Super Tuesday tab on his Facebook page, which pushes a “Newt surging in super Tuesday states” message. Facebook users can click their state on a U.S. map to find polling places and download regional support buttons to post on their walls. Some images feature local sports teams such as one that cheers, “Georgia Bulldogs with Newt.”
States voting today are Alaska, Georgia, Idaho, Massachusetts, North Dakota, Ohio, Oklahoma, Tennessee, Vermont, and Virginia.
“Newt surging into first place…Every vote counts,” declare ads aimed at primary voters today. Ads targeting Oklahoma voters on Facebook use space usually reserved for an image to tout endorsements of Gingrich from JC Watts, Fred Thompson, Herman Cain, and Rick Perry. Watts is a former congressman from Oklahoma. “Today’s election day in Oklahoma and polls show Newt surging. Help ensure he wins!” say the ads.