“START EARLY, WIN BIG: HOW PORTMAN WON OHIO”
Our work with Senator Rob Portman was just covered in a recent case study released by i360. If you would like to read a bit of the article you can do so below. If you would like to read our case study consider visiting: https://www.harrismediallc.com/2017/01/11/case-study-rob-portman/ “Right out of the gate, the Portman campaign knew it was…Read More
CEO Vincent Harris Quoted in Yahoo News Article “President Oprah? President Zuckerberg? The rich and famous seem to be asking: Why not me?”
The events have caught the notice of political professionals, including the sharp-eyed observers of the Hill: “Donald Trump’s victory changed the narrative in American politics,” said Texas-based Republican digital campaign strategist Vincent Harris. “We’ve seen a complete blending of entertainment and politics in America, and a potential Zuckerberg candidacy would play very well into what…Read More
Vincent Harris Quoted on Google and Facebook Will Dominate the $1 Billion Digital Ad Spend for Election 2016
By: Emily Steward Digital advertising spending is expected to surpass $1 billion for this first time in an election cycle in 2016. Where is the money coming from, where is it going, and how did we get here? To understand digital in 2016, you have to go all the way back to 2004, when Yahoo! was still a…Read More
Vincent Harris Quoted On Facebook Scrambles To Contain Fallout
By David McCabe Facebook is scrambling to contain the fallout from allegations that it has suppressed right-leaning political content on its powerful platform — a charge that hits at the social network’s image of neutrality. CEO and co-founder Mark Zuckerberg promised Thursday to meet with top conservatives about the allegations, a sign of how damaging…Read More
Vincent Harris Quoted on Do Campaigns Need To Rethink Their Twitter Strategy?
Investors aren’t the only ones reconsidering the value of Twitter. Consultants who have long pushed their campaign clients to use the service to distribute native content and provide live updates to supporters on scheduling and message are also giving it a second look. Frustration is growing over Twitter’s inability to match Facebook’s ad targeting, user…Read More
Vincent Harris on the Daily Decision Desk PodcastRead More
Vincent Harris Quoted On – Is 2016 The Tinder Election?
After the end of her workday, Robyn Gedrich goes home and takes to her smartphone where, like many in their early 20s, she opens Tinder. But Gedrich isn’t on the app to find someone to date or a hookup. The 23-year-old from Brick, New Jersey, spends four hours a day, on average, campaigning for Vermont Sen. Bernie Sanders…Read More
The Spin Room Goes Mobile As Campaigns Capitalize On Debate ‘Moments’
“The problem, with 11 candidates, is figuring out how to package special moments,” explained Paul’s chief digital strategist, Vincent Harris. “Online consumers only have so much time. It’s up to us on the campaign to package those moments in short and engaging ways.”Read More