Harris Media

Political advertisements go mobile for 2012 elections

Harris Media founder and CEO, Vincent Harris, discusses the recent trend of using mobile devices for political advertising with Politico:

“I would be surprised if we didn’t get to the point this cycle where around caucuses, you could run ads to areas right around caucus locations,” said GOP new media strategist Vincent Harris. “This is absolutely here and now, and I think that it’s something that’s going to continue to get more and more [frequent].”

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