GOP CONSULTANT SAYS GOP NOT HIP WITH YOUNGER VOTERS
Vincent Harris, CEO of Harris Media and Chief Digital Strategist for Kentucky Senator and 2016 Presidential candidate Rand Paul, says, “The old way of consuming media is dying” and “in some cases, it is dead.” We are living in a post-television age for younger voters. This is an age where mundane aspects of life are…
Read MoreSnapchat’s GOP Debate Recap Hooked Millions Of Post-TV Millennials
By Kerry Flynn Fox News’ two-hour GOP debate was the most-watched primary debate in history, according to Nielsen, with more than 10 million viewers tuned in. But off-screen, many more witnessed Donald Trump sparring with host Megyn Kelly and other highlights, as well as behind-the-scenes action. Snapchat, the popular photo- and video-sharing app known for its millennial hook, drew in millions of more…
Read MoreThe Political Ad Wars Come to Snapchat
A new political ad unit has arrived ahead of the Republican candidates’ debate: the Snapchat filter. As users in Ohio log into Snapchat and swipe on photographs and videos to add a filter, a bold, orange option, proclaiming “How I Feel About the Bad Iran Deal,” will sit among more colorful Ohio and Cleveland city…
Read MoreThe Debate Press Release Is Dead. Long Live the Hashtag.
Vincent Harris, Rand Paul’s chief digital strategist, has a message for political reporters tweeting and writing about the first debate of the 2016 Republican campaign this week: “We’re targeting you—directly.” With so many reporters expected to keep one eye on stage and another glued to TweetDeck, political campaigns are getting more creative about shaping the…
Read MoreVincent Harris Talks Twitter Ads and Rand Paul
The Hill July 14, 2015 By David McCabe Sen. Rand Paul’s (R-Ky.) 2016 presidential campaign uses Twitter’s advertising tools to directly target messages at certain journalists, an aide said Tuesday. “If something’s breaking and we really need to get it out there, we’ve created a list that we’ve uploaded into Twitter’s ad platform of journalists,”…
Read MoreRand Paul’s Digital Chief Vincent Harris Says Plea for Ideas Is Crowdsourcing
AdAge May 07, 2015 By Kate Kaye The Man Once Called Inventor of the Republican Internet Wants Help Political campaigns are notoriously opaque. They’re also typically pretty top-down affairs despite staffers’ insistence that “It’s all about the grassroots.” So it was a bit surprising to see Vincent Harris, the young entrepreneur heading digital for GOP…
Read MoreHarris Media: “Rand Paul’s Internet Army”
Welcome to the front lines of the battle for your Facebook news feed. Vincent Harris wants details, and he’s not getting them. The 26-year-old political consultant is quizzing two Facebook guys who’ve showed up at the Austin headquarters of his media firm, and all he’s getting back is a pat lecture about the value of…
Read MoreVideo: Senator Rand Paul on Working with Vincent Harris
February 2, 2015 In an interview with the Texas Tribune, Senator Rand Paul discussed his new Austin office and working with Vincent Harris. Learn more about Vincent and his work in digital media and politics: www.vincentharris.com Source: Texas Tribune. Watch the full interview here: http://bit.ly/16s6Fej
Read MoreInfographic: State of the Union on Social Media
President Obama’s 2015 State of the Union address provided an opportunity for our team to produce creative, engaging, and topical content for our clients. The Harris Media team put together a wealth of material for the SOTU, from memes and Facebook posts to videos and witty Twitter retorts. Our infographic highlights some of our clients’…
Read MorePOLITICO: Vincent Harris Quoted on Rand Paul Austin Office
POLITICO January 21, 2015 By Katie Glueck Sen. Rand Paul is planning to open a political office in Austin, tapping into Texas technology talent ahead of a likely presidential bid. The space is slated to open in spring or early summer, said Doug Stafford, Paul’s chief political adviser. The Kentucky Republican is also opening a…
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